ShaunTay

Co-owner/Chief Executive Officer, FCB Malaysia

Hands-on and full-on. Shaun is the Co-owner & CEO of FCB Malaysia and the driving force behind the agency’s reboot as a youthful creative start-up that has quickly become the #1 locally owned & operated Malaysian agency thanks to an impressive record of 50 new business wins in three years and 3-peat of Agency of the Year titles from Campaign Asia and Marketing Interactive. 

Shaun’s 20 years in advertising has seen him at significant and successful roles with Bates Malaysia, Bates Singapore and TBWA Kuala Lumpur. He joined FCB Malaysia in 2015 before proceeding to buy-out out the agency from FCB Worldwide in 2018. His portfolio includes a stellar selection of international brands such as Standard Chartered, Nissan, Michelin, Nivea, Guinness, Visa, General Electric, Levi’s, Mondelez, Sunsweet, Clorox, Dutch Lady, Unilever, Heineken, Lucky Strike, Winston, Guinness, Chivas, Asahi, Kronenbourg as well as regional and local heroes such RHB Bank, Darlie, Marigold, Baiduri Bank, Sompo Insurance, Great Eastern Insurance, OCBC Bank and Themed Attractions, Hotels & Resorts Malaysia. 

He has over 150 marketing awards, 50 agency of the year titles and numerous personal accolades such as Campaign Asia’s ‘40 under 40’, Account Person of the Year, Business Development Team of the Year, APPIES Malaysia Trailblazing Presenter of the Year and Mumbrella Asia’s Agency Head of the Year to his name and has featured as a judge at the Asia-Pacific Effie, Malaysian Effie, Promotion Marketing Awards of Asia, Malaysian Media Awards, Malaysian Digital Awards, CreativePool, Spikes Asia and the Globes.

FCB

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