Director of Content Production, BBDO NY
Alex Gianni is a seasoned production veteran with a rich 25-year journey that spans various facets of the industry. His expertise encompasses a diverse range, from TV and documentaries to advertising, long and short form scripted and non-scripted content, animation/VFX, and a notable three-year stint in London, where he played a pivotal role in managing a live action/animation production company.
Currently serving as the Director of Content Production at BBDO NY, Alex leads the integrated content production team and oversees BBDO NY's in-house production studio.
As a staunch champion of the work, Alex has left an indelible mark on the global creative landscape. Having worked at renowned agencies such as Y&R, McCann, and BBDO, he has produced some of the most impactful and awarded advertising campaigns over the past quarter-century. His accolades include multiple Emmys, Lions, and various industry honors for projects with esteemed brands such as Sandy Hook Promise, MARS/Snickers, META, Pedigree, FedEx, AT&T, TWIX, HP, Bacardi, LG and American Red Cross
Acknowledged as an industry leader, Alex actively contributes to production initiatives. He has participated in industry panels, discussions, and served as a judge for various award shows. Additionally, he is a frequent contributor to global production programs, including Free The Work, Double The Line, and sustainability-led initiatives.
In his role, Alex exemplifies not only a wealth of experience but also a passion for creativity, making him a true luminary in the realm of content production.