YimengZhang
Managing Partner & Executive Producer, Hamlet China
Head Judge – Cinematography, Production and Styling
Born in China, raised in Germany, and now based in Shanghai with 12 years of international production experience in both advertising, live events and feature film, Yimeng developed a deep understanding of and came to appreciate both Chinese and Western cultures at an early age.
In 2012, she returned to China to pursue a career in commercial production and has since gained valuable insights into both advertising and feature film industry in China.
In 2020 she became the Managing Partner and Executive Producer of Hamlet China, an international production company with offices in Brussels, Berlin and Shanghai.
Past commercial projects included campaigns for Chinese and international brands such as OnePlus, OPPO, Tuborg, Beats, BMW, JLR, Lincoln, M&M’s and L’Oreal, in association with global 4A agencies such as Ogilvy, McCann, BBDO, JWT, BBH and Mother amongst others.
During her career as executive producer, she’s worked with international creators and celebrities such as Orlando Bloom, David Beckham, Eason Chan, Shawn Yue, Kris Wu, Chang Chen, Tang Wei, Shu Qi, Charles Martin, Jeffrey Darling and Cho Soo-hyun.