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TimPashen
Executive Creative Director and Partner, Worth Your While
With an award-winning career that has taken him from Australia to Scandinavia, Tim has created campaigns for some of the world’s biggest brands including MINI, Heinz, Australian Lamb, Lurpak, NRMA Insurance, Beam Suntory and Earth Day.
Having started his advertising career at Ogilvy Melbourne, he spent four years as Senior Copywriter at The Monkeys, Sydney, during an era the agency was crowned Campaign Brief Agency of The Year twice in three years (2016 & 2018).
Prior to his current role as Creative Director and Partner at leading Copenhagen-based agency Worth Your While, he was Creative Lead at Accenture Song Copenhagen, helping them win Eurobest Agency of The Year for the first time ever and the Grand Prix in Digital for IKEA.
Combining conversation-starting creativity with an international perspective, Pashen’s campaigns have featured in Time Magazine, Huffington Post, Contagious and Fast Company. Think TV and B&T Magazine voted his Australian Lamb You Never Lamb Alone diversity spot in the Top Aussie Ads of the past 60 years, and his Black Friday (Re)Sale campaign for IKEA was recognised amongst the World Changing Ideas of 2021 by Fast Company. For two consecutive years Pashen was also recognised in Australia's 30 Under 30 list for Creativity.